FASHIONPHILE was the first ultra-luxury re-commerce brand of its kind. Founded by current President Sarah Davis in 1999 (with current business partner and CEO Ben Hemminger joining in 2006), the brand is now one of the world’s top resellers of pre-owned luxury — and the exclusive re-commerce partner of Neiman Marcus. Despite its scale, FASHIONPHILE’s philosophy has remained unchanged: creating sustainable and accessible ways of obtaining and selling ultra-luxury items.
In working with FASHIONPHILE since 2021, JBC has focused on creating fresh, unique narratives from both a brand and thought leadership perspective that underscore FASHIONPHILE’s points of differentiation in the resale market, including its world-class authentication process and impressive business stats tied to their growth.
In 2024 alone, JBC secured 273 press placements resulting in over 2.1 billion impressions. In collaboration with JBC’s Head of Content, FASHIONPHILE also curates and releases an annual resale report, which has garnered over 85 million impressions since its inception in 2022.
Other top initiatives JBC supported from a press lens include FASHIONPHILE’s NYC Flagship opening in 2022; a 360-degree celebrity partnership with Emma Roberts; and omni-channel expansion storytelling in the brand’s most profitable year — to name a few. Highlights to date include top-tier features in Yahoo! Finance, Bloomberg, Vogue Business, Forbes, Business of Fashion, Inc., WWD, and more.
WHAT WE’VE DONE
