Midi Health is pioneering a new approach to midlife, empowering women with the knowledge, tools, and support to navigate this part of life with confidence and ease.

Midi Health

In partnering with Midi Health since October 2024, JBC has focused on bringing the conversation around menopause into everyday dialogue — positioning the company not just as an expert resource but as a transformational leader in women's healthcare, while highlighting the accessibility, personalization, and evidence-based care that Midi provides through telemedicine and in-person services.

In the first months of the partnership alone, JBC secured over 50 media placements by positioning Midi's executive team as visionary thought leaders through tailored storytelling, proactive media outreach, and innovative campaigns across diverse platforms.

Highlights to date include top-tier features in Forbes, Oprah Daily, and TIME, alongside leading publications like Scary Mommy, Axios, Parade, Inc., and Hello! Magazine.

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WHAT WE’VE DONE