Sandbar is a new voice-first technology company that offers its users a new way to capture thoughts and ideas in real time through Stream and Stream Ring, a sleek wearable designed for whisper-quiet note taking. The brand combines cutting-edge audio engineering, seamless software, and a frictionless interface to deliver a faster, more natural way to think, create, and stay organized.

Sandbar

Since partnering with Sandbar ahead of its market debut, JBC has focused on positioning Stream as a voice-first interface and the Stream Ring as a discreet, frictionless tool that enhances cognition, creativity, and idea capture — differentiating the brand within the crowded wearable and AI hardware landscape.

In the first two months alone (October–November 2025), JBC secured 39 media placements resulting in over 600 million impressions. To lay the foundation for launch and sustained momentum, JBC secured advance demos of the Stream Ring and app with top-tier media, setting the stage for robust pre-order and feature coverage. Core narratives have centered on new gadget and pre-order positioning, computing and AI innovation, and lifestyle themes including privacy, self-extension, and responsible AI.

Other top initiatives JBC supported from a press lens include a WSJ Tech Live speaker slot for founder Mina Fahmi during launch week, reinforcing Sandbar's position in the innovation and future-of-computing conversation.

Outreach has spanned tech, business, lifestyle, culture, and broadcast outlets, with highlights to date including top-tier features in The Wall Street Journal, Bloomberg, TechCrunch, and more.

WHAT WE’VE DONE